Nielsen
-
Paramount Renews Ratings Measurement Partnership With VideoAmp as Standoff With Nielsen Continues
The Paramount-Nielsen contract expired Oct. 1
-
Nielsen Pulls Paramount Data From Advertiser Analysis Tool as Contract Dispute Drags On
The firm calls the move a “necessary step to safeguard the investments” of paying partners
-
Disney Bests YouTube With 11.1% Share of Total TV Viewing in November
YouTube, which set a new platform best of 10.8%, trails the entertainment giant by just 0.3 share points
Available to WrapPRO members
TV
Available to WrapPRO members
-
TV Viewing Hits 9-Month High in November as Streaming Nabs Record 41.6% Share
The increase was primarily attributed to sports, the presidential election and live streaming, according to Nielsen
Available to WrapPRO members
WrapPRO
Available to WrapPRO members
-
Nielsen’s Gracenote Names Bill Michels as Chief Product Officer | Exclusive
The firm provides metadata for over 40 million titles in more than 260 streaming catalogues
-
Disney Extends Lead Over YouTube in Total TV Usage in Nielsen’s Gauge Rankings for October
The entertainment giant finished the month with a share of 11.7%, boosted by increased viewership thanks to sports and ABC’s “World News Tonight”
Available to WrapPRO members
WrapPRO
Available to WrapPRO members
-
Kansas City Chiefs, World Series and TV Dramas Boost Broadcast to Highest Usage Share Since January
Broadcast grew 7% month-over-month in October to finish with a total TV usage share of 24%
Available to WrapPRO members
TV
Available to WrapPRO members
-
Nielsen CEO Says Paramount Is Demanding ‘Nearly 50%’ Price Reduction in Contract Dispute
“We cannot reset the value of our services to a fraction of their worth due to the circumstances and demands of one client,” Karthik Rao told clients in a memo
-
‘The Lincoln Lawyer’ Season 3 Tops Nielsen’s Streaming List With 1.6 Billion Minutes Viewed
Netflix also dominated the second and third spots thanks to “Love Is Blind” and “Outer Banks”
Available to WrapPRO members
TV
Available to WrapPRO members
-
‘Monsters: The Lyle and Erik Menendez Story’ Surpasses 2 Billion Viewing Minutes in 2nd Week Atop Nielsen Streaming Charts
The Disney+ debut of “Inside Out 2” scored 1.8 billion viewing minutes
Available to WrapPRO members
TV
Available to WrapPRO members
-
Disney Reclaims Top Spot on Nielsen Media Distributor Gauge for September as Football Heats Up
ESPN saw a 101% uptick in viewing, boosting Disney to a 17% increase from August
-
Will Paramount Drop Nielsen? TV Networks Demand Better Metrics, but Legacy Ties Make It Tough | Analysis
The dispute signals a potential sea change as networks struggle with Nielsen’s dominance during the transition to streaming
Available to WrapPRO members
WrapPRO
Available to WrapPRO members
-
NFL Boosts Streaming to Score 41% September Viewership Share
Prime Video saw a 12% bump in viewership during the month to a platform best of 3.6%, driven largely by “Thursday Night Football,” according to Nielsen
Available to WrapPRO members
TV
Available to WrapPRO members
-
Walz-Vance Debate Ratings Drop Among Hurricane Helene-Impacted States, Hispanic Viewers | Exclusive
Nielsen figures saw a slight uptick among swing states, with audiences in Wisconsin up 13% when compared to the Biden-Trump debate
Available to WrapPRO members
TV
Available to WrapPRO members
-
Paramount’s TV Ratings Partnership With Nielsen Expires Over Costs Dispute
The split comes just hours before the 2024 vice presidential debate on CBS